Difference between revisions of "GameTrack Digest 2017 Q2"

From Ukie
Jump to: navigation, search
(→‎Reach of gaming: ANY gaming (any format/device))
(→‎Profile of gamers)
 
(3 intermediate revisions by the same user not shown)
Line 49: Line 49:
 
|-
 
|-
 
|aged 6-10
 
|aged 6-10
−
|64%
+
|69%
−
|86%
+
|91%
 
|77%
 
|77%
 
|76%
 
|76%
 
|-
 
|-
 
|aged 11-14
 
|aged 11-14
−
|83%
+
|76%
−
|92%
+
|86%
−
|83%
+
|85%
−
|78%
+
|77%
 
|-
 
|-
 
|aged 15-24
 
|aged 15-24
−
|66%
+
|64%
−
|80%
+
|76%
−
|79%
+
|82%
−
|65%
+
|69%
 
|-
 
|-
 
|aged 25-34
 
|aged 25-34
−
|46%
+
|48%
−
|76%
+
|64%
−
|70%
+
|68%
−
|55%
+
|54%
 
|-
 
|-
 
|aged 35-44
 
|aged 35-44
−
|44%
+
|42%
−
|65%
+
|59%
−
|60%
+
|58%
−
|37%
+
|38%
 
|-
 
|-
 
|aged 45-64
 
|aged 45-64
−
|25%
+
|30%
−
|44%
+
|35%
−
|40%
+
|36%
−
|22%
+
|20%
 
|}
 
|}
  
Line 97: Line 97:
 
|% play PACKAGED games
 
|% play PACKAGED games
 
|25%
 
|25%
−
|31%
+
|29%
−
|26%
+
|25%
−
|20%
+
|23%
 
|-
 
|-
 
|% play APP games
 
|% play APP games
−
|24%
 
−
|29%
 
 
|25%
 
|25%
 +
|26%
 +
|23%
 
|19%
 
|19%
 
|-
 
|-
 
|% play ONLINE games
 
|% play ONLINE games
−
|24%
+
|26%
−
|37%
+
|33%
−
|36%
+
|35%
−
|19%
+
|20%
 
|}
 
|}
  
Line 122: Line 122:
 
|-
 
|-
 
|# play PACKAGED games
 
|# play PACKAGED games
−
|11.7
+
|12.1
−
|15.1
+
|14.2
−
|15.5
+
|15.4
−
|7.4
+
|8.2
 
|-
 
|-
 
|# play APP games*
 
|# play APP games*
−
|11.4
+
|12.0
−
|14.3
+
|12.7
−
|15.4
+
|14.1
 
|7.0
 
|7.0
 
|-
 
|-
 
|# play ONLINE games*
 
|# play ONLINE games*
−
|11.6
+
|12.5
−
|18.0
+
|16.2
−
|21.7
+
|21.2
−
|6.8
+
|7.2
−
|-
 
 
|}
 
|}
  
Line 154: Line 153:
 
|-
 
|-
 
|% play games on consoles
 
|% play games on consoles
−
|27%
+
|28%
−
|32%
+
|30%
 +
|22%
 
|24%
 
|24%
−
|22%
 
 
|-
 
|-
 
|% play games on handhelds
 
|% play games on handhelds
−
|10%
+
|11%
−
|16%
+
|17%
−
|10%
+
|9%
−
|10%
+
|11%
 
|-
 
|-
 
|% play games on computers
 
|% play games on computers
−
|25%
+
|27%
−
|42%
+
|37%
 
|43%
 
|43%
−
|24%
+
|23%
 
|-
 
|-
 
|% play games on smartphones
 
|% play games on smartphones
 
|25%
 
|25%
−
|33%
+
|28%
−
|29%
+
|27%
 
|21%
 
|21%
 
|-
 
|-
 
|% play games on tablets
 
|% play games on tablets
−
|17%
+
|19%
 
|20%
 
|20%
−
|9%
+
|11%
 
|12%
 
|12%
−
|-
 
 
|}
 
|}
  
Line 193: Line 191:
 
|-
 
|-
 
|# play games on consoles
 
|# play games on consoles
−
|12.9
+
|13.2m
−
|15.8
+
|14.9m
−
|14.7
+
|13.7m
−
|8.0
+
|8.5m
 
|-
 
|-
 
|# play games on handhelds
 
|# play games on handhelds
−
|4.9
+
|5.1m
−
|8.1
+
|8.3m
−
|6.0
+
|5.7m
−
|3.7
+
|3.9m
 
|-
 
|-
 
|# play games on computers
 
|# play games on computers
−
|11.9
+
|12.7m
−
|20.9
+
|18.2m
−
|26.0
+
|25.9m
−
|8.6
+
|8.3m
 
|-
 
|-
 
|# play games on smartphones
 
|# play games on smartphones
−
|11.7
+
|11.7m
−
|16.3
+
|13.7m
−
|17.8
+
|16.5m
−
|7.6
+
|7.5m
 
|-
 
|-
 
|# play games on tablets
 
|# play games on tablets
−
|8.2
+
|9.0m
−
|9.6
+
|9.8m
−
|5.7
+
|6.6m
−
|4.3
+
|4.4m
 
|}
 
|}
  
Line 237: Line 235:
 
|-
 
|-
 
|% Male
 
|% Male
−
|55%
+
|54%
−
|49%
+
|48%
−
|53%
+
|52%
 
|56%
 
|56%
 
|-
 
|-
 
|Male 6-10
 
|Male 6-10
−
|5%
+
|6%
 
|6%
 
|6%
 
|4%
 
|4%
Line 249: Line 247:
 
|-
 
|-
 
|Male 11-14
 
|Male 11-14
−
|6%
+
|5%
 +
|5%
 
|4%
 
|4%
 
|4%
 
|4%
−
|5%
 
 
|-
 
|-
 
|Male 15-24
 
|Male 15-24
−
|15%
+
|13%
−
|9%
+
|10%
−
|11%
 
 
|11%
 
|11%
 +
|12%
 
|-
 
|-
 
|Male 25-34
 
|Male 25-34
 +
|11%
 +
|9%
 
|10%
 
|10%
−
|10%
+
|16%
−
|10%
 
−
|15%
 
 
|-
 
|-
 
|Male 35-44
 
|Male 35-44
−
|10%
+
|9%
−
|10%
+
|9%
 
|10%
 
|10%
 
|11%
 
|11%
 
|-
 
|-
 
|Male 45-64
 
|Male 45-64
−
|9%
 
 
|11%
 
|11%
−
|13%
 
 
|9%
 
|9%
 +
|12%
 +
|8%
 
|-
 
|-
 
|% Female
 
|% Female
−
|45%
+
|46%
−
|51%
+
|52%
−
|47%
+
|48%
 
|44%
 
|44%
 
|-
 
|-
 
|Female 6-10
 
|Female 6-10
 
|5%
 
|5%
−
|5%
+
|6%
 
|4%
 
|4%
 
|5%
 
|5%
Line 293: Line 291:
 
|5%
 
|5%
 
|5%
 
|5%
−
|3%
+
|4%
 
|4%
 
|4%
 
|-
 
|-
Line 299: Line 297:
 
|10%
 
|10%
 
|11%
 
|11%
 +
|10%
 
|9%
 
|9%
−
|10%
 
 
|-
 
|-
 
|Female 25-34
 
|Female 25-34
Line 310: Line 308:
 
|Female 35-44
 
|Female 35-44
 
|7%
 
|7%
−
|8%
+
|9%
 
|9%
 
|9%
 
|8%
 
|8%
 
|-
 
|-
 
|Female 45-64
 
|Female 45-64
−
|10%
+
|11%
−
|13%
+
|12%
 
|13%
 
|13%
 
|7%
 
|7%

Latest revision as of 11:31, 4 January 2019

All original GameTrack reports can be found at the ISFE website.

Reach of gaming: ANY gaming (any format/device)

(Base: Age 6-64 population)

GB France Germany Spain
% play ANY type of game 47% 58% 57% 44%
# play ANY type of game (millions) 22.2m 28.8m 34.6m 15.8m
Average weekly hours per gamer* 8.9 hrs 6.9 hrs 8.3 hrs 6.3 hrs
  • Hours based only on those aged 11-64 years

Reach of gaming: ANY gaming by age (any format/device)

(Base: Age 6-64 population)

% playing ANY type of game by age GB France Germany Spain
group:
aged 6-10 69% 91% 77% 76%
aged 11-14 76% 86% 85% 77%
aged 15-24 64% 76% 82% 69%
aged 25-34 48% 64% 68% 54%
aged 35-44 42% 59% 58% 38%
aged 45-64 30% 35% 36% 20%

Reach of gaming: By format of game

(Base: Age 6-64 population)

(%) GB France Germany Spain
% play PACKAGED games 25% 29% 25% 23%
% play APP games 25% 26% 23% 19%
% play ONLINE games 26% 33% 35% 20%
(millions) GB France Germany Spain
# play PACKAGED games 12.1 14.2 15.4 8.2
# play APP games* 12.0 12.7 14.1 7.0
# play ONLINE games* 12.5 16.2 21.2 7.2
  • Updated definition of app & online gaming: Online games (such as social games or online multiplayer games) played on a smartphone/tablet are now treated as app gaming when played on these devices.

Reach of gaming: By device used to game

(Base: Age 6-64 population)

GB France Germany Spain
% play games on consoles 28% 30% 22% 24%
% play games on handhelds 11% 17% 9% 11%
% play games on computers 27% 37% 43% 23%
% play games on smartphones 25% 28% 27% 21%
% play games on tablets 19% 20% 11% 12%
GB France Germany Spain
# play games on consoles 13.2m 14.9m 13.7m 8.5m
# play games on handhelds 5.1m 8.3m 5.7m 3.9m
# play games on computers 12.7m 18.2m 25.9m 8.3m
# play games on smartphones 11.7m 13.7m 16.5m 7.5m
# play games on tablets 9.0m 9.8m 6.6m 4.4m

Profile of gamers

(Base: Age 6-64 playing ANY type of game)

GAMERS: PLAY ANY
GB France Germany Spain
% Male 54% 48% 52% 56%
Male 6-10 6% 6% 4% 6%
Male 11-14 5% 5% 4% 4%
Male 15-24 13% 10% 11% 12%
Male 25-34 11% 9% 10% 16%
Male 35-44 9% 9% 10% 11%
Male 45-64 11% 9% 12% 8%
% Female 46% 52% 48% 44%
Female 6-10 5% 6% 4% 5%
Female 11-14 5% 5% 4% 4%
Female 15-24 10% 11% 10% 9%
Female 25-34 8% 9% 9% 10%
Female 35-44 7% 9% 9% 8%
Female 45-64 11% 12% 13% 7%

Definitions

Games formats

Includes any gaming via these formats, regardless of the device used to play this on:

  • Packaged: Includes all games requiring a physical disc or cartridge to play
  • Apps: Free/freemium or paid app games on smartphones or tablets
  • Online: Multiplayer (paid subscription); Multiplayer (free, with option to pay); Full game downloads (free or paid); Social; Browser; On demand subscription

Devices

Includes any gaming via these devices, regardless of the format played via this device:

  • Consoles: PS3/PS4, Xbox 360/Xbox One, Wii/Wii U or any other console (PS2/ Xbox/ GameCube).
  • Handhelds: DS/3DS, PSP/Vita or any other handheld (GameBoy)
  • Computers: PC/Laptop/Netbook/Mac
  • Smartphones: iPhone/iPod Touch, Android phone, Windows Phone or any other smartphone
  • Tablets: iPad, Android tablet or any other tablet

GameTrack method

GameTrack fieldwork runs throughout the quarter. Once a year, a sample of 1,000 adults aged 18+ per country is interviewed via an offline survey (including questions relating to the games played by children aged 6-17 years old), to provide data that is used to weight responses from a much more detailed online survey. The online survey is conducted amongst a sample of at least 3,000 internet users aged 6-64 years per country. 6-64 year olds represent the vast majority of all video games players. The online survey runs monthly throughout the quarter.

Retrieved from "https://ukiepedia.ukie.org.uk/index.php?title=GameTrack_Digest_2017_Q2&oldid=409"