Difference between revisions of "GameTrack Digest 2011 Q4"

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|-
 
|-
 
|% play PACKAGED games
 
|% play PACKAGED games
−
|26%
 
 
|31%
 
|31%
−
|20%
+
|32%
−
|24%
+
|25%
 +
|n/a
 
|-
 
|-
 
|% play APP games
 
|% play APP games
−
|18%
+
|16%
−
|17%
+
|13%
−
|11%
+
|9%
−
|14%
+
|n/a
 
|-
 
|-
 
|% play ONLINE games
 
|% play ONLINE games
−
|22%
+
|21%
−
|30%
+
|26%
−
|17%
+
|24%
−
|18%
+
|n/a
 
|}
 
|}
  
Line 122: Line 122:
 
|-
 
|-
 
|# play PACKAGED games
 
|# play PACKAGED games
−
|12.4m
+
|14.7m
−
|15.0m
+
|16.0m
−
|12.4m
+
|15.3m
−
|8.8m
+
|n/a
 
|-
 
|-
 
|# play APP games*
 
|# play APP games*
−
|8.7m
+
|7.6m
−
|8.4m
+
|6.2m
−
|6.7m
+
|5.4m
−
|5.2m
+
|n/a
 
|-
 
|-
 
|# play ONLINE games*
 
|# play ONLINE games*
−
|10.3m
+
|10.1m
−
|14.9m
+
|13.0m
−
|10.6m
+
|14.4m
−
|6.5m
+
|n/a
 
|}
 
|}
  
Line 153: Line 153:
 
|-
 
|-
 
|% play games on consoles
 
|% play games on consoles
−
|27%
+
|32%
−
|29%
+
|31%
−
|17%
+
|20%
−
|25%
+
|n/a
 
|-
 
|-
 
|% play games on handhelds
 
|% play games on handhelds
−
|14%
+
|16%
−
|19%
+
|21%
−
|8%
 
 
|13%
 
|13%
 +
|n/a
 
|-
 
|-
 
|% play games on computers
 
|% play games on computers
−
|27%
+
|31%
 
|43%
 
|43%
−
|33%
+
|40%
−
|24%
+
|n/a
 
|-
 
|-
 
|% play games on smartphones
 
|% play games on smartphones
 
|20%
 
|20%
−
|19%
+
|18%
−
|15%
+
|13%
−
|17%
+
|n/a
 
|-
 
|-
 
|% play games on tablets
 
|% play games on tablets
−
|10%
 
−
|9%
 
−
|4%
 
 
|5%
 
|5%
 +
|3%
 +
|3%
 +
|n/a
 
|}
 
|}
  
Line 191: Line 191:
 
|-
 
|-
 
|# play games on consoles
 
|# play games on consoles
−
|12.8m
+
|15.2m
−
|14.1m
+
|15.2m
−
|10.5m
+
|12.4m
−
|9.1m
+
|n/a
 
|-
 
|-
 
|# play games on handhelds
 
|# play games on handhelds
−
|6.6m
+
|7.6m
−
|9.3m
+
|10.5m
−
|5.1m
+
|7.8m
−
|4.7m
+
|n/a
 
|-
 
|-
 
|# play games on computers
 
|# play games on computers
−
|12.9m
+
|14.9m
−
|21.0m
+
|21.2m
−
|19.8m
+
|24.7m
−
|8.7m
+
|n/a
 
|-
 
|-
 
|# play games on smartphones
 
|# play games on smartphones
−
|9.5m
 
 
|9.4m
 
|9.4m
−
|8.8m
+
|8.7m
−
|6.1m
+
|7.9m
 +
|n/a
 
|-
 
|-
 
|# play games on tablets
 
|# play games on tablets
−
|4.8m
+
|2.3m
−
|4.4m
+
|1.6m
−
|2.4m
 
 
|1.7m
 
|1.7m
 +
|n/a
 
|}
 
|}
  
Line 235: Line 235:
 
|-
 
|-
 
|% Male
 
|% Male
 +
|55%
 +
|50%
 
|53%
 
|53%
−
|51%
+
|na/
−
|54%
 
−
|53%
 
 
|-
 
|-
 
|Male 6-10
 
|Male 6-10
−
|8%
+
|7%
 
|7%
 
|7%
 
|5%
 
|5%
−
|6%
+
|n/a
 
|-
 
|-
 
|Male 11-14
 
|Male 11-14
−
|7%
 
 
|6%
 
|6%
 
|5%
 
|5%
−
|4%
+
|5%
 +
|n/a
 
|-
 
|-
 
|Male 15-24
 
|Male 15-24
 
|13%
 
|13%
 
|13%
 
|13%
−
|16%
+
|13%
−
|12%
+
|na/
 
|-
 
|-
 
|Male 25-34
 
|Male 25-34
Line 262: Line 262:
 
|10%
 
|10%
 
|9%
 
|9%
−
|14%
+
|n/a
 
|-
 
|-
 
|Male 35-44
 
|Male 35-44
−
|7%
+
|10%
 
|8%
 
|8%
−
|8%
+
|10%
−
|11%
+
|n/a
 
|-
 
|-
 
|Male 45-64
 
|Male 45-64
 
|7%
 
|7%
 
|8%
 
|8%
−
|10%
+
|11%
−
|7%
+
|n/a
 
|-
 
|-
 
|% Female
 
|% Female
 +
|45%
 +
|50%
 
|47%
 
|47%
−
|49%
+
|n/a
−
|46%
 
−
|47%
 
 
|-
 
|-
 
|Female 6-10
 
|Female 6-10
−
|8%
+
|6%
−
|7%
+
|5%
 
|5%
 
|5%
−
|6%
+
|n/a
 
|-
 
|-
 
|Female 11-14
 
|Female 11-14
 +
|4%
 
|6%
 
|6%
 
|4%
 
|4%
−
|5%
+
|n/a
−
|6%
 
 
|-
 
|-
 
|Female 15-24
 
|Female 15-24
−
|9%
+
|10%
 +
|12%
 
|11%
 
|11%
−
|10%
+
|n/a
−
|9%
 
 
|-
 
|-
 
|Female 25-34
 
|Female 25-34
−
|6%
+
|7%
−
|8%
+
|10%
−
|9%
+
|7%
−
|11%
+
|n/a
 
|-
 
|-
 
|Female 35-44
 
|Female 35-44
 +
|8%
 
|7%
 
|7%
 
|8%
 
|8%
−
|6%
+
|n/a
−
|7%
 
 
|-
 
|-
 
|Female 45-64
 
|Female 45-64
−
|10%
+
|9%
 
|10%
 
|10%
 
|11%
 
|11%
−
|9%
+
|n/a
 
|}
 
|}
  

Latest revision as of 13:26, 2 May 2019

All original GameTrack reports can be found at the ISFE website.

Reach of gaming: ANY gaming (any format/device)

(Base: Age 6-64 population)

GB France Germany Spain
% play ANY type of game 45% 54% 45% n/a
# play ANY type of game (millions) 21.2m 26.8m 27.5m n/a
Average weekly hours per gamer* 8.0 hs/week 5.8 hs/week 6.8 hs/week n/a
  • Hours based only on those aged 11-64 years

Reach of gaming: ANY gaming by age (any format/device)

(Base: Age 6-64 population)

% playing ANY type of game by age GB France Germany Spain
group:
aged 6-10 82% 78% 76% n/a
aged 11-14 80% 91% 83% n/a
aged 15-24 61% 84% 75% n/a
aged 25-34 45% 66% 44% n/a
aged 35-44 45% 47% 44% n/a
aged 45-64 22% 27% 26% n/a

Reach of gaming: By format of game

(Base: Age 6-64 population)

(%) GB France Germany Spain
% play PACKAGED games 31% 32% 25% n/a
% play APP games 16% 13% 9% n/a
% play ONLINE games 21% 26% 24% n/a
(millions) GB France Germany Spain
# play PACKAGED games 14.7m 16.0m 15.3m n/a
# play APP games* 7.6m 6.2m 5.4m n/a
# play ONLINE games* 10.1m 13.0m 14.4m n/a
  • Updated definition of app & online gaming: Online games (such as social games or online multiplayer games) played on a smartphone/tablet are now treated as app gaming when played on these devices.

Reach of gaming: By device used to game

(Base: Age 6-64 population)

GB France Germany Spain
% play games on consoles 32% 31% 20% n/a
% play games on handhelds 16% 21% 13% n/a
% play games on computers 31% 43% 40% n/a
% play games on smartphones 20% 18% 13% n/a
% play games on tablets 5% 3% 3% n/a
GB France Germany Spain
# play games on consoles 15.2m 15.2m 12.4m n/a
# play games on handhelds 7.6m 10.5m 7.8m n/a
# play games on computers 14.9m 21.2m 24.7m n/a
# play games on smartphones 9.4m 8.7m 7.9m n/a
# play games on tablets 2.3m 1.6m 1.7m n/a

Profile of gamers

(Base: Age 6-64 playing ANY type of game)

GAMERS: PLAY ANY
GB France Germany Spain
% Male 55% 50% 53% na/
Male 6-10 7% 7% 5% n/a
Male 11-14 6% 5% 5% n/a
Male 15-24 13% 13% 13% na/
Male 25-34 10% 10% 9% n/a
Male 35-44 10% 8% 10% n/a
Male 45-64 7% 8% 11% n/a
% Female 45% 50% 47% n/a
Female 6-10 6% 5% 5% n/a
Female 11-14 4% 6% 4% n/a
Female 15-24 10% 12% 11% n/a
Female 25-34 7% 10% 7% n/a
Female 35-44 8% 7% 8% n/a
Female 45-64 9% 10% 11% n/a

Definitions

Games formats

Includes any gaming via these formats, regardless of the device used to play this on:

  • Packaged: Includes all games requiring a physical disc or cartridge to play
  • Apps: Free/freemium or paid app games on smartphones or tablets
  • Online: Multiplayer (paid subscription); Multiplayer (free, with option to pay); Full game downloads (free or paid); Social; Browser; On demand subscription

Devices

Includes any gaming via these devices, regardless of the format played via this device:

  • Consoles: PS3/PS4, Xbox 360/Xbox One, Wii/Wii U or any other console (PS2/ Xbox/ GameCube).
  • Handhelds: DS/3DS, PSP/Vita or any other handheld (GameBoy)
  • Computers: PC/Laptop/Netbook/Mac
  • Smartphones: iPhone/iPod Touch, Android phone, Windows Phone or any other smartphone
  • Tablets: iPad, Android tablet or any other tablet

GameTrack method

GameTrack fieldwork runs throughout the quarter. Once a year, a sample of 1,000 adults aged 18+ per country is interviewed via an offline survey (including questions relating to the games played by children aged 6-17 years old), to provide data that is used to weight responses from a much more detailed online survey. The online survey is conducted amongst a sample of at least 3,000 internet users aged 6-64 years per country. 6-64 year olds represent the vast majority of all video games players. The online survey runs monthly throughout the quarter.

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