Difference between revisions of "Latin America"
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| + | * Mexico has 55.8million players, who spent $1.6billion on games in 2018 - making it the 12th biggest games market in the world. ([https://newzoo.com/insights/infographics/mexico-games-market-2018/ Newzoo], Aug 2018) | ||
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| + | *Brazil has 75.7 million players who spent $1.5billion in 2018, making it the 13th largest games market in the world. ([https://newzoo.com/insights/infographics/brazil-games-market-2018/ Newzoo], Aug 2018) | ||
*Latin America will reach $4.1 billion in 2016, an impressive 20.1% YoY increase. Mobile games will generate $1.4 billion, up significantly from $900 million last year. ([https://newzoo.com/insights/articles/global-games-market-reaches-99-6-billion-2016-mobile-generating-37/ Newzoo], May 2016) | *Latin America will reach $4.1 billion in 2016, an impressive 20.1% YoY increase. Mobile games will generate $1.4 billion, up significantly from $900 million last year. ([https://newzoo.com/insights/articles/global-games-market-reaches-99-6-billion-2016-mobile-generating-37/ Newzoo], May 2016) | ||
Latest revision as of 17:09, 7 February 2019
- Mexico has 55.8million players, who spent $1.6billion on games in 2018 - making it the 12th biggest games market in the world. (Newzoo, Aug 2018)
- Brazil has 75.7 million players who spent $1.5billion in 2018, making it the 13th largest games market in the world. (Newzoo, Aug 2018)
- Latin America will reach $4.1 billion in 2016, an impressive 20.1% YoY increase. Mobile games will generate $1.4 billion, up significantly from $900 million last year. (Newzoo, May 2016)
- Digital games market in Latin America was worth $3.6bn in 2013 and is estimated to be worth $4.5bn in 2014 and $5.3bn in 2015. The $4.5bn in 2014 represents 10% of the worldwide digital games market and is forecasted to grow to become 16% in 2015 (Superdata, Oct 2014)
- In 2014, Mobile gaming in the largest segment in digital, at 43%, followed by social (Facebook for example) gaming at 27%. (Superdata, Oct 2014)
- In 2014, the digital spender in Latin America pays an average of $88 during time spent on a game, which lasts 5.5 months on average. Bank transfer payments are the most popular payment method (24%), closely followed by mobile payment (21%) whose popularity is rising, and credit cards (20%). (Superdata, Oct 2014)
- In 2014, Brazil has a market share of 35%, followed by Mexico at 22% and Argentina at 15%. (Superdata, Oct 2014)
- In 2014, Brazil has seen amazing growth in social (+35%) and mobile (+25%) digital gaming in 2014, and pay-to-play MMO is losing players to free-to-play titles such as Planetside 2. In this specific F2P segment, MOBAs have grown their market share the most, from 12% in 2013 to 23% in 2014. (Superdata, Oct 2014).
- In 2014, Brazil dominance in market share is slightly decreasing due to higher than average spending in other Latin America countries and a boom in broadband and smartphone penetration which allow them to grow their market share. (Superdata, Oct 2014)
- In 2014, in the region high import taxes on consoles and PC games inflate prices, which are 60%-150% higher than in the US. (Superdata, Oct 2014)
