Player Diversity & Demographics - Revision history

UkieColm at 13:53, 27 August 2021

2021-08-27T13:53:32Z

UkieColm: Undo revision 2157 by UkieColm (talk)

2021-08-27T13:52:16Z

Undo revision 2157 by UkieColm (talk)

UkieColm: Undo revision 2156 by UkieColm (talk)

2021-08-27T13:51:05Z

Undo revision 2156 by UkieColm (talk)

UkieColm: /* GLOBAL */

2021-08-27T13:47:38Z

‎GLOBAL

UkieColm: /* GLOBAL */

2021-08-27T11:13:45Z

‎GLOBAL

UkieColm: /* 2020 Stats */

2021-03-11T15:01:01Z

‎2020 Stats

UkieLuke: /* GLOBAL */

2020-09-09T15:21:17Z

‎GLOBAL

UkieLuke: /* GLOBAL */

2020-09-09T15:13:52Z

‎GLOBAL

UkieLuke: /* GLOBAL */

2020-09-09T15:13:26Z

‎GLOBAL

UkieLuke: /* GLOBAL */

2020-05-27T15:51:26Z

‎GLOBAL

← Older revision		Revision as of 13:53, 27 August 2021
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		+	== 2021 Stats ==
		+
		+	=== GLOBAL ===
		+
		+	*Across the five key European markets (France, Germany, Italy, Spain and the UK) 50% of the population aged 6-64 play video games. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)
		+	** The average age of a video game player in Europe is 31.3 years old.
		+	** The games audience of these five territories breaks down as
		+	***9% - 6-10 years old
		+	***9% - 11-14 years old
		+	***22% - 15-24 years old
		+	***20% - 25-34 years old
		+	***16% - 35-44 years old
		+	***23% - 45-64 years old
		+	**Within each age bracket, we can look at the percentage of people who play video games.
		+	***68% of 6-10 year olds
		+	***79% of 11-14 year olds
		+	***72% of 15-24 year olds
		+	***60% of 25-34 year olds
		+	***43% of 35-44 year olds
		+	***31% of 45-64 year olds
		+	**The average time spent playing video games each week by European players is 9.5 hours, compared to 14 hours for social media and 23.5 hours for television.
		+
		+	*47% of all European video game players are women. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)
		+	**Women make up 53% of all European mobile/tablet players.
		+	**Women who play video games are three times more likely to study for a STEM degree than that that do not play video games.
		+
		+
	== 2020 Stats ==		== 2020 Stats ==

@@ Line 17: / Line 17: @@
 **The average European player plays video games for 8.6 hours a week, compared to 25 hours of TV or 14 hours on social media.
-*47% of all European video game players are women. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)
+*45% of all European video game players are female. ([https://www.isfe.eu/wp-content/uploads/2020/08/ISFE-final-1.pdf ISFE], Sept 2020)
-**Women make up 53% of all European mobile/tablet players.
+**Women make up 51% of all European mobile/tablet players.
 **Women who play video games are three times more likely to study for a STEM degree than that that do not play video games.
 *71% of mothers (women aged 25-54, with at least one child) play video games across any device type, however only 48% describe themselves as a "gamer". ([https://www.activisionblizzardmedia.com/gamermoms Activision Blizzard], Apr 2020)

@@ Line 11: / Line 11: @@
 === GLOBAL ===
-*Across the five key European markets (France, Germany, Italy, Spain and the UK) 50% of the population aged 6-64 play video games. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)
+*Across the four key European markets (UK, France, Germany and Spain) 51% of the population aged 6-64 play video games. ([https://www.isfe.eu/wp-content/uploads/2020/08/ISFE-final-1.pdf ISFE], Sept 2020)
-** The average age of a video game player in Europe is 31.3 years old.
+** The average age of someone who plays video games in Europe is 31 years old.
-** The games audience of these five territories breaks down as
+** The total share of the European video games audience made up of 6-10 year olds is 10%, 11-14 year-olds represent 9%, 15-24 year-olds represent 23%, 25-34 year-olds represent 20%, 35-44 year-olds represent 16% and 45-64 year-olds represent the remaining 22%.
-***9% - 6-10 years old
+**73% of 6-10 year-olds play video games, 84% of 11-14 year-olds, 74% of 15-24 year-olds, 59% of 25-34 year-olds, 46% of 35-44 year olds and 31% of people aged 45-64.
-***9% - 11-14 years old
+**The average European player plays video games for 8.6 hours a week, compared to 25 hours of TV or 14 hours on social media.
 *47% of all European video game players are women. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)

@@ Line 29: / Line 29: @@
 **The average time spent playing video games each week by European players is 9.5 hours, compared to 14 hours for social media and 23.5 hours for television.
-*45% of all European video game players are female. ([https://www.isfe.eu/wp-content/uploads/2020/08/ISFE-final-1.pdf ISFE], Sept 2020)
+*47% of all European video game players are women. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)
-**Women make up 51% of all European mobile/tablet players.
+**Women make up 53% of all European mobile/tablet players.
 **Women who play video games are three times more likely to study for a STEM degree than that that do not play video games.
 *71% of mothers (women aged 25-54, with at least one child) play video games across any device type, however only 48% describe themselves as a "gamer". ([https://www.activisionblizzardmedia.com/gamermoms Activision Blizzard], Apr 2020)

@@ Line 11: / Line 11: @@
 === GLOBAL ===
-*Across the four key European markets (UK, France, Germany and Spain) 51% of the population aged 6-64 play video games. ([https://www.isfe.eu/wp-content/uploads/2020/08/ISFE-final-1.pdf ISFE], Sept 2020)
+*Across the five key European markets (France, Germany, Italy, Spain and the UK) 50% of the population aged 6-64 play video games. ([https://www.isfe.eu/data-key-facts/key-facts-about-europe-s-video-games-sector/ ISFE], Aug 2021)
-** The average age of someone who plays video games in Europe is 31 years old.
+** The average age of a video game player in Europe is 31.3 years old.
-** The total share of the European video games audience made up of 6-10 year olds is 10%, 11-14 year-olds represent 9%, 15-24 year-olds represent 23%, 25-34 year-olds represent 20%, 35-44 year-olds represent 16% and 45-64 year-olds represent the remaining 22%.
+** The games audience of these five territories breaks down as
-**73% of 6-10 year-olds play video games, 84% of 11-14 year-olds, 74% of 15-24 year-olds, 59% of 25-34 year-olds, 46% of 35-44 year olds and 31% of people aged 45-64.
+***9% - 6-10 years old
-**The average European player plays video games for 8.6 hours a week, compared to 25 hours of TV or 14 hours on social media.
+***9% - 11-14 years old
 *45% of all European video game players are female. ([https://www.isfe.eu/wp-content/uploads/2020/08/ISFE-final-1.pdf ISFE], Sept 2020)

← Older revision		Revision as of 15:13, 9 September 2020
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	=== GLOBAL ===		=== GLOBAL ===
		+
		+	*Across the four key European markets (UK, France, Germany and Spain) 51% of the population aged 6-64 play video games.([https://www.isfe.eu/wp-content/uploads/2020/08/ISFE-final-1.pdf ISFE], Sept 2020)
		+	** The average age of someone who plays video games in Europe is 31 years old.
		+	** The total share of the European video games audience made up of 6-10 year olds is 10%, 11-4 year-olds represent 9%, 15-24 year-olds represent 23%, 25-34 year-olds represent 20%, 35-44 year-olds represent 16% and 45-64 year-olds represent the remaining 22%.
		+	**73% of 6-10 year-olds play video games, 84% of 11-14 year-olds, 74% of 15-24 year-olds, 59% of 25-34 year-olds, 46% of 35-44 year olds and 31% of people aged 45-64.
		+	**
		+	*59% of all European players play on mobile or tablet, 54% play on console, 51% play on PC and 17% play on handhelds.

	*71% of mothers (women aged 25-54, with at least one child) play video games across any device type, however only 48% describe themselves as a "gamer". ([https://www.activisionblizzardmedia.com/gamermoms Activision Blizzard], Apr 2020)		*71% of mothers (women aged 25-54, with at least one child) play video games across any device type, however only 48% describe themselves as a "gamer". ([https://www.activisionblizzardmedia.com/gamermoms Activision Blizzard], Apr 2020)

← Older revision		Revision as of 15:51, 27 May 2020
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	=== GLOBAL ===		=== GLOBAL ===
		+
		+	*71% of mothers (women aged 25-54, with at least one child) play video games across any device type, however only 48% describe themselves as a "gamer". ([https://www.activisionblizzardmedia.com/gamermoms Activision Blizzard], Apr 2020)
		+	**Women account for 46% of all parents who play video games, both globally and of those in the UK.
		+	**Mobile is the preferred platform, with over 90% of of mothers play mobile games at least weekly and 74% daily.
		+	**However, both PC and consoles are still very popular with mothers, with 38% playing on daily on PCs and 33% daily on consoles.
		+	**The strongest drivers for mothers who play are relaxation (59%) and moments of spare time (45%), rather than playing with their children or others (37%).
		+	**Almost half (49%) of UK mothers have been playing games for more than 10 years.
		+	**Mothers are more likely to report feeling able to relate to their children (45%), compared to mothers who do not play games (37%).
		+	**30% of UK mothers play games for more than 10 hours a week. ([https://www.activisionblizzardmedia.com/gamermoms Activision Blizzard], Apr 2020)

	*In 2019, 44% of American adults aged 50 and above play video games regularly (at least once a month), up from 38% in 2016. ([https://www.aarp.org/content/dam/aarp/research/surveys_statistics/technology/2019/2020-gaming-trends-older-adults.doi.10.26419-2Fres.00328.001.pdf AARP], Jan 2020)		*In 2019, 44% of American adults aged 50 and above play video games regularly (at least once a month), up from 38% in 2016. ([https://www.aarp.org/content/dam/aarp/research/surveys_statistics/technology/2019/2020-gaming-trends-older-adults.doi.10.26419-2Fres.00328.001.pdf AARP], Jan 2020)